Valisere: Push-up Bra

Valisere
Agency: DDB Brasil, Sao Paulo

This Push-up bra ad makes me think; “Gotta have a sense of humor” is not good enough! if you are selling lingerie! You need to be HOT!

Valisere is the high end lingerie brand. Check out their website! You will feel much better.

3 Responses to “Valisere: Push-up Bra”

  1. Nobilis Reed January 19, 2010 at 1:08 am #

    Actually, that ad is pretty clever. I like it.

    Maybe a marketing and advertising expert would see it as flawed–not hot enough–but to my mind the fact that it isn’t “hot” makes it stand out, and as such, memorable.

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