Global 48 Hour Ad Contest

May 6, 2009 on 3:32 am | In Advertising Awards | No Comments

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YouTube and Cannes Lions have partnered to search for two young creatives to win an all-expenses paid trip to this year’s Festival and fill a new 38th place as Team YouTube in the 2009 Young Lions Film Competition.

MAKE AN AD
At midnight on 15 May (GMT), YouTube will release a brief on www.youtube.com/canneslions for a 60-second ad for a major charity. Anyone born after 27 June 1980 can submit an ad to this channel until midnight, 17 May. The more creative the better!

SPREAD THE WORD
Making the video is just half the job. Entrants will have two weeks to drive as many people to their YouTube video as possible. Embed it, blog about it, tweet it – whatever it takes.

GO TO CANNES
At the end of those two weeks, our panel of judges will award two prizes to two video entries (one entrant per video). The prize? An all-expenses paid trip to Cannes to take part in the Young Lions Film Competition as Team YouTube.

Find out more at www.youtube.com/canneslions

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