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Refresh on the Coca-Cola side of life

April 19, 2010 on 1:54 am | In Brands - Products, Creative, Outdoor advertising | 1 Comment

cocacola_ad_outdoor

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FedEx: Puts your package first

December 16, 2009 on 11:43 pm | In Brands - Products, Creative, Outdoor advertising | No Comments

fedEx_fake_mud_ad

This billboard, complete with fake mud, was put up on the airport expressway during the rainy season to show how FedEx puts your package first! Not bad huh?

Agency: BBDO Guerrero/Proximity, Makati City

Skittles New Website: Social and User-generated Media

May 9, 2009 on 5:03 am | In Brands - Products, Trends and Culture | No Comments

skittles_socialnetwork

Skittles have launched a new website! Compiling all of the social and user-generated media that exists around their product, as opposed to providing an actual destination, the new site is just a means of driving visitors to this content. With a little navigational overlay, each tab drives you somewhere else online where skittles content lives. Choose videos and you are driven to Youtube. Chatter takes you to a Twitter search of every mention of Skittles. Pictures takes you to Flickr and of course Friends takes you to Facebook…

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The First Worldwide Site Where Nothing Happens

February 4, 2009 on 5:58 am | In Brands - Products, Creative, Online advertising | No Comments

Kit Kat has a great new idea!

thefirstworldwidewebsitewerenothinghappens.com

SNCF: Price Down

November 7, 2008 on 2:11 am | In Brands - Products, Featured, Print Advertising | No Comments

SNCF

Agency: TBWA, Paris

Leroy Merlin: Do it yourself

October 21, 2008 on 7:17 pm | In Brands - Products, Print Advertising | 12 Comments

Leroy Merlin has built one of Europe’s top Do it yourself (DIY) and home improvement retail groups. The company is the market leader in France, Spain, and Portugal, and also operates stores in Poland, Brazil, China, and Belgium.

So, You’d better do it yourself guys!

leroy_merlin
Continue reading Leroy Merlin: Do it yourself…

Valisere: Push-up Bra

October 12, 2008 on 7:34 pm | In Brands - Products, Print Advertising | 3 Comments

Valisere
Agency: DDB Brasil, Sao Paulo

This Push-up bra ad makes me think; “Gotta have a sense of humor” is not good enough! if you are selling lingerie! You need to be HOT!

Valisere is the high end lingerie brand. Check out their website! You will feel much better.

Bolt Detergent: Bathroom

September 22, 2008 on 3:14 pm | In Brands - Products, Creative, Featured, Online advertising, Outdoor advertising, Print Advertising | 1 Comment

It smells this irresistible.

Creative Directors: Judy John, Israel Diaz, Heather Chambers, Licia Martella
Art Directors: Israel Diaz, Anthony Chelvanathan
Copywriters: Judy John, Steve Persico
Photographer: Todd McLellan
Designers: Caio Oyafuso, Israel Diaz
Published: March 2008

Miradent oral care system: Dental floss

September 22, 2008 on 10:16 am | In Brands - Products, Creative, Featured, Print Advertising | No Comments

Creative Directors: Diether Kerner, Oliver Ramm
Art Director: Sönke Schmidt
Copywriter: Daniel Hofmann
Account: Tanja Heier, Sandra Vetter
Released: June 2008