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eBay : BBDO, N.Y.

What’s a Two-Letter Word for World’s Biggest Marketplace?

On the heels of BBDO’s “it” consumer campaign which features various iterations of the monumental “it” logo made by modelmakers, and the tag, “You can get it on eBay”
The poster and print work, shot by Craig Cutler, www.craigcutler.com, targets small businesses with what might be called surgical product specificity.

Adidas : Be the ball

Imagine, they put you in a big ball, and throw you away!
Wow, this is crazy! awesome! You guys better download and watch it!

TBWA in New Zealand

via rm116

Espresso Dating : Starbucks

Love can be an awkward game. Where do you meet people? How do you know if they’re interested? Or even sane?

A little coffeehouse culture could be the start of something special. Find your “one and only” or simply sip up and say good-bye. Either way, you’ll have a good story to tell and a tasty treat.

These words are coming from Starbucks to make people join Yahoo! Personals. They are smart! and they ask you, if you like to get a starbucks card loaded with $10… and they call it Espresso Dating!

Skype: Win a Conversation with Coldplay

Skype is now running a brilliant little cross promotional marketing campaign called “Win a Conversation with Coldplay“. Apparently, you can leave a Skype voicemail message for Coldplay and the band will call whoever leaves their favourite message.

Click on the Skype Coldplay button to leave a message and your Skype Name. The band will have a listen and whoever leaves them the best or most interesting message will win a call with Coldplay over Skype.

Outdoor: Elevator Ad

Here we got an elevator outdoor ad which says “look inside” and when the doors open, you see the funny advertising message that related to Body Worlds 2 Exhibit.

Cool?

Intel Not Inside Anymore

Intel Inside” is a goner with “Leap Ahead” being its replacement. The old Intel logo has also been canned. The old logo had been with the company 37 years.

Intel execs say they’re attempting to make a major brand shift to focus more on platforms instead of individual chips. Intel wants to make the leap, no tag line pun intended, to Intel-based computers for home, business and school networks but also to expand into consumer electronics like cellphones.

Google to power search on Motorola phones

Google has struck a deal with mobile handset maker Motorola to provide an easy access Internet search across a range of devices.
Motorola will integrate a Google icon onto select devices so that users can connect directly to Google at the click of a button.

These mass-market, Internet-optimized handsets will be distributed from early 2006 to select Motorola customers worldwide.

Motorola handsets with the Google icon are expected to be available to consumers starting in the first quarter of 2006.