The Puma ad was great. I really like this one because they used the actualy product which contained the brand’s name and turned it into something else.

The Doritos ad was so-so. Nothing special. The fact the the sweatshirt was white and the bag was red really threw me for a bit of a loop. I feel that if the sweatshirt was black it would have been better because the “bag” part would have still popped out, but it would not look so awkward.

The Sony ad was cool, but I’m not sure what the ad is implying. Is it saying that the console has a tennis game on it, or that tennis players use the product?

I absolutely love the Powerbar ad! It’s so simple yet creative. It caught my attention and if I was one to eat an energy bar, I would definately give this particular bar a try.

The Smartcar ad: I get it, but it’s boring. It lacks real creative effort. I feel like this ad would have been much more effective if there had actually been a smart car parked between the food isles.

The Expedia ad~ I feel that actually advertising on the conveyor belts at grocery stores would be a better idea than this ad itself.

The Greenpeace ad was creative, I did like it. However, the colors were a bit boring. The plant could have been brighter colored and the flower pot looks faded.

I like the match.com ad but I think that it could have been better if there were people coming out of the doors looking like they were about to meet eachother as potential matches.

The Windex as is great- I could totally see that on a billboard.